Follow Up Boss vs Redtail CRM

crm comparison · Updated June 2026

Follow Up Boss

crm · paid

Real estate CRM with AI-powered lead routing

$69-$499/moVisit

Redtail CRM

crm · paid

Purpose-built CRM for financial advisors

$99/database/mo (15 users)Visit

Quick Comparison

FeatureFollow Up BossRedtail CRM
Categorycrmcrm
Pricing Modelpaidpaid
Price Range$69-$499/mo$99/database/mo (15 users)
Free Tier✗ No✗ No
Target MarketSMB / Mid-marketSMB / Mid-market
Affiliate Program✗ No✗ No

In-Depth Look

Follow Up Boss

CRM built for real estate teams with AI lead routing, automated follow-up sequences, calling, texting, and pipeline management. Integrates with 250+ lead sources including Zillow, Realtor.com, and Facebook.

Visit Follow Up Boss

Redtail CRM

CRM designed specifically for financial advisors with workflow automation, document management, calendar integration, compliance archiving, and integrations with 130+ fintech providers. Used by 100,000+ financial professionals.

Visit Redtail CRM

The Bottom Line

Both Follow Up Boss and Redtail CRM are strong options in the crm space. Neither offers a free tier, so request demos from both to evaluate which fits your workflow.

Both are accessible to SMB and mid-market teams with transparent pricing.

The best choice depends on your team size, budget, and specific workflow requirements. We recommend trying Follow Up Boss first, then evaluating Redtail CRM if it doesn't meet your needs.

Follow Up Boss

$69-$499/mo

Visit Follow Up Boss

Redtail CRM

$99/database/mo (15 users)

Visit Redtail CRM